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What is a LAUNCH car?

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Old 11-03-2013 | 04:38 PM
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Default What is a LAUNCH car?

I have seen on other posts that certain colours are indicative that it is a launch car and at that they are usually sold at a discount, usually with a certain lack of typical options. Does anyone know?
Old 11-03-2013 | 05:34 PM
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Introduced during model change, the launch cars are first to the dealers to show off the new model.

Documentation should prove out launch status, not necessarily color exclusive.

And in many cases, more options show up months later.
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Old 11-03-2013 | 05:38 PM
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Originally Posted by Speedster8
I have seen on other posts that certain colours are indicative that it is a launch car and at that they are usually sold at a discount, usually with a certain lack of typical options. Does anyone know?
997 Launch cars were loaded to the teeth.

The 2005 997 launch edition came in black on black and 337 were made. They came with PCCB, PASM, Adaptive seats, Full Leather, Bose, Xenon etc..
Old 11-03-2013 | 06:03 PM
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That's interesting. Then launch cars are not inferior or more heavily discounted per we. Thanks.
Old 11-03-2013 | 06:13 PM
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nope, the purpose of them is to show off pretty much all available higher end options for the car.

Originally Posted by Speedster8
That's interesting. Then launch cars are not inferior or more heavily discounted per we. Thanks.
Old 11-03-2013 | 06:13 PM
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Originally Posted by Para82
997 Launch cars were loaded to the teeth.

The 2005 997 launch edition came in black on black and 337 were made. They came with PCCB, PASM, Adaptive seats, Full Leather, Bose, Xenon etc..
That was the 2005 997S, and yes they were loaded per above. I bought mine on launch day 8/28/04. They were not heavily discounted in fact most dealers were charging a premium over sticker (although my dealer knocked a few bucks off sticker for me). Apart from options, the only issue with launch cars might be new configs and some might stay away from a first year car until any bugs were sorted out, but if you are buying used that shouldn't matter at this point if the car has been properly maintained.
Old 11-03-2013 | 08:57 PM
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Originally Posted by Para82
997 Launch cars were loaded to the teeth.

The 2005 997 launch edition came in black on black and 337 were made. They came with PCCB, PASM, Adaptive seats, Full Leather, Bose, Xenon etc..
Except for the 997.2 base car which as I recall it came with PDK but no sport chrono. What a way to show off the new tranny.
Old 11-03-2013 | 09:26 PM
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Originally Posted by sandwedge
Except for the 997.2 base car which as I recall it came with PDK but no sport chrono. What a way to show off the new tranny.
My first porsche was a Launch 997.2 base car...

Arctic silver, 6 speed, sports chrono, sport adaptive seats, heated seats, bose suround, ipod...

Maybe on the base launch pdk didn't have sports chrono. The manual had.
Old 11-03-2013 | 09:34 PM
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The 997.2 C4S launch car had PDK, sport buckets, full leather, etc. in Meteor Gray. I had one - great car, but the PDK didn't do it for me...
Old 11-03-2013 | 10:05 PM
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Originally Posted by kouzman
My first porsche was a Launch 997.2 base car...

Arctic silver, 6 speed, sports chrono, sport adaptive seats, heated seats, bose suround, ipod...


Maybe on the base launch pdk didn't have sports chrono. The manual had.
Never heard of that one but I take your word for it. All I remember is the white base .2 launch with PDK and no chrono, the green 2S with PDK/ chrono and the meteor grey loaded 4S. And I think there was a blue 2S convertible launch also.
Old 11-03-2013 | 10:36 PM
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I purchased a 2009 S launch racing green that came with sport chrono and other options. I actually wanted racing green since my 1970 914-6 was a similar color. I did add PSE and a few other items. I bought it new in New Hampshire at $27,000 off sticker and plan on keeping it till I die on my beach in Hawaii.
Old 11-04-2013 | 03:52 AM
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Originally Posted by jcnesq
That was the 2005 997S, and yes they were loaded per above. I bought mine on launch day 8/28/04. They were not heavily discounted in fact most dealers were charging a premium over sticker (although my dealer knocked a few bucks off sticker for me). Apart from options, the only issue with launch cars might be new configs and some might stay away from a first year car until any bugs were sorted out, but if you are buying used that shouldn't matter at this point if the car has been properly maintained.
Yes I remember I offered to buy your 911 back in 2009. I was lucky to find another 6 months later. You don't see too many out there with this options list.
Old 11-04-2013 | 08:44 AM
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not to be confused with "launch mode." I likey some launch mode, man...
Old 11-04-2013 | 10:44 AM
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How do you determine if a car is a launch car? Is there documentation, is it just word of mouth, or assumption on date of purchase and options list? I know mine is not just curious.
Old 11-04-2013 | 11:43 AM
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Originally Posted by chris.hanle
How do you determine if a car is a launch car? Is there documentation, is it just word of mouth, or assumption on date of purchase and options list? I know mine is not just curious.
It's an option code.


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