Thinking of taking my 996 for it's first DE event...
01-06-2013, 09:03 PM
#46
Im just giving an opinion but this statement is laughable. I would go nuts if I used my car for a DD. Its too small, too low, theres very little cargo space, and its completely one-dimensional as for as use. Though it is fun to drive, DD's are usually practical. Either a pickup to haul stuff, or a great MPG beater to put travel miles on. And, speaking of Rubicons, I have one and would not want to use it as a DD either (with 37" Iroks). Whatever you like is what matters, just my opinion.
Im not being argumentative but I dont think Porsche had DD in mind when they built the 996.
Im not being argumentative but I dont think Porsche had DD in mind when they built the 996.
01-06-2013, 09:18 PM
#48
Former Vendor
Each of us define Daily driver differently... My 996 was a DD until it took on a total Track rat roll... My 328 GTS made a great DD as well. It all comes down to what you feel comfortable in and with.
01-06-2013, 09:19 PM
#49
Im just giving an opinion but this statement is laughable. I would go nuts if I used my car for a DD. Its too small, too low, theres very little cargo space, and its completely one-dimensional as for as use. Though it is fun to drive, DD's are usually practical. Either a pickup to haul stuff, or a great MPG beater to put travel miles on. And, speaking of Rubicons, I have one and would not want to use it as a DD either (with 37" Iroks). Whatever you like is what matters, just my opinion.
Im not being argumentative but I dont think Porsche had DD in mind when they built the 996.
Im not being argumentative but I dont think Porsche had DD in mind when they built the 996.
If I was not able to drive it every day, there is no way I would have bought the car. No fun having a garage queen, IMO. Just a depreciating asset.
Last edited by WalterRohrl; 01-06-2013 at 09:20 PM. Reason: Spelling
01-06-2013, 09:21 PM
#50
Im certainly not ragging on the 996 but:
If anyone can find Porsche printing this about the 996, sounds like several people that blew up there 996 have an easy individual or class action suit. I doubt any auto manufacturer would be this crazy. If you show me this in print from Porsche I will admit being wrong. So post up. 
Porsche has often been considered the car you could take to the track and "race" (their words) on the weekend, drive it home and drive it work Monday morning
01-06-2013, 09:41 PM
#51
Three Wheelin'
Porsche. Engineered for Magic. Everyday.By Becky Johns, Friday, March 25th, 2011 at 4:02 pm
For the first time, Porsche is challenging many Americans’ perceptions of Porsche sports cars—and in particular the 911—in a new campaign launching today. The “Engineered for Magic. Everyday” campaign, via agency Cramer-Krasselt/Chicago, seeks to show the many dimensions of the iconic Porsche 911 and the brand’s other storied sports cars through the lens of daily driving.
“The magic of Porsche is how thoroughly the cars transform your everyday, routine driving,” said David Pryor, vice president of marketing, Porsche Cars North America. “It’s not only about the weekend joyride. It’s the only car in the world that combines true sports car exhilaration and the drivability for daily use. This campaign brings this fact to life, painting a bigger picture of the real Porsche value proposition, in some cases through the words and images of owners themselves.”
Spanning TV, print, online, mobile, direct mail and a cinema promotion, the campaign drives home the engineering genius that allows these coveted sports cars to be everyday drivers.
“When most people think of Porsche, they think ‘magic’—and the cars certainly are,” said Marshall Ross, chief creative officer, Cramer-Krasselt. ”What is markedly different about this campaign is we’re not selling the dream-car mystique of Porsche — that’s already a given. The creative challenge here was to tell the truth of the drivability of the car and still make it feel as special as it really is.”
Debuting in selected markets tonight during the NCAA Tournament, the TV spot features vignettes of Porsche sports car owners in a number of seemingly everyday scenes: a parent picking up kids at school, a man running a home-improvement-store errand and a mom clearing away snow from the windshield each with titles re-characterizing the car as “school bus,” “pickup truck” and “snowmobile.” In another vignette, as a man fires up the engine after a long day at the office, we see how the car’s incredible, mood-shifting virtues—as his “getaway car”—complement the everyday ones. The closing voiceover says: “Engineered for Magic. Everyday.”
At the hub of the integrated campaign is a consumer-generated website— PorscheEveryday.com —where owners can share their own everyday stories. With a combination of professionally produced videos and images along with owner-submitted content, the site builds a mosaic showcasing the many ways a Porsche is engineered for everyday magic. For this effort, Porsche has once again reached out to its passionate and active loyalists and enthusiasts to participate and contribute to the story. Last month, to start things off, Porsche sent 200 Flip video cameras to select owners asking them to contribute videos. The brand has also invited input from all its owners, the Porsche Club of America, dealers and their customers, and the million-plus Facebook fans for everyday stories, photos and videos.
In partnership with the Reelz channel, Porsche will also invite amateur film-makers to submit films that demonstrate “daily magic.” Ten filmmakers will be selected to experience daily magic in a Porsche and then make a film about the experience. The winning submission will be shown in cinemas across the country—a first for Porsche—and on the Reelz channel.
For the first time, Porsche is challenging many Americans’ perceptions of Porsche sports cars—and in particular the 911—in a new campaign launching today. The “Engineered for Magic. Everyday” campaign, via agency Cramer-Krasselt/Chicago, seeks to show the many dimensions of the iconic Porsche 911 and the brand’s other storied sports cars through the lens of daily driving.
“The magic of Porsche is how thoroughly the cars transform your everyday, routine driving,” said David Pryor, vice president of marketing, Porsche Cars North America. “It’s not only about the weekend joyride. It’s the only car in the world that combines true sports car exhilaration and the drivability for daily use. This campaign brings this fact to life, painting a bigger picture of the real Porsche value proposition, in some cases through the words and images of owners themselves.”
Spanning TV, print, online, mobile, direct mail and a cinema promotion, the campaign drives home the engineering genius that allows these coveted sports cars to be everyday drivers.
“When most people think of Porsche, they think ‘magic’—and the cars certainly are,” said Marshall Ross, chief creative officer, Cramer-Krasselt. ”What is markedly different about this campaign is we’re not selling the dream-car mystique of Porsche — that’s already a given. The creative challenge here was to tell the truth of the drivability of the car and still make it feel as special as it really is.”
Debuting in selected markets tonight during the NCAA Tournament, the TV spot features vignettes of Porsche sports car owners in a number of seemingly everyday scenes: a parent picking up kids at school, a man running a home-improvement-store errand and a mom clearing away snow from the windshield each with titles re-characterizing the car as “school bus,” “pickup truck” and “snowmobile.” In another vignette, as a man fires up the engine after a long day at the office, we see how the car’s incredible, mood-shifting virtues—as his “getaway car”—complement the everyday ones. The closing voiceover says: “Engineered for Magic. Everyday.”
At the hub of the integrated campaign is a consumer-generated website— PorscheEveryday.com —where owners can share their own everyday stories. With a combination of professionally produced videos and images along with owner-submitted content, the site builds a mosaic showcasing the many ways a Porsche is engineered for everyday magic. For this effort, Porsche has once again reached out to its passionate and active loyalists and enthusiasts to participate and contribute to the story. Last month, to start things off, Porsche sent 200 Flip video cameras to select owners asking them to contribute videos. The brand has also invited input from all its owners, the Porsche Club of America, dealers and their customers, and the million-plus Facebook fans for everyday stories, photos and videos.
In partnership with the Reelz channel, Porsche will also invite amateur film-makers to submit films that demonstrate “daily magic.” Ten filmmakers will be selected to experience daily magic in a Porsche and then make a film about the experience. The winning submission will be shown in cinemas across the country—a first for Porsche—and on the Reelz channel.
01-06-2013, 10:28 PM
#54
Nordschleife Master
Join Date: Nov 2008
Location: Mooresville, IN (Life Long Cheesehead)
Posts: 5,815
Likes: 0
Received 55 Likes
on
36 Posts
So as I'm sure most want to know....KK.......why the hell did you buy a Porsche? I'm sure your pcar wants to know. It wants to run with the wind, beat the sunset and make its owner happy. After all the "what do you think of this one, that one, this......." threads... I don't get it.
01-06-2013, 10:58 PM
#57
Parts Specialist
Rennlist Member
Rennlist Member
Well - I looked a little and it turns out I dont have to convince myself so I dont give a rats azz
But I know I saw an old commercial where Porsche said pretty much exactly what I said above - you can search youtube for Porsche commercials ---- or just hide in the corner and worry your precious suffering ill fated use ---- pray I dont get a hold of your car because she might not want to come back home afterwards
value in ownership is enjoyment of time spent vs cost to spend it - enjoy yours how you like and quit all the class action law suit, IMS blow up rhetoric
here is an official Porsche Poster - PRINT - I know it's not a 996 - you search the years you like, I'll search the years I like
did find this 996 C4S Cab
I found some good pics and lost an hour - what day is it?
But I know I saw an old commercial where Porsche said pretty much exactly what I said above - you can search youtube for Porsche commercials ---- or just hide in the corner and worry your precious suffering ill fated use ---- pray I dont get a hold of your car because she might not want to come back home afterwards
value in ownership is enjoyment of time spent vs cost to spend it - enjoy yours how you like and quit all the class action law suit, IMS blow up rhetoric
here is an official Porsche Poster - PRINT - I know it's not a 996 - you search the years you like, I'll search the years I like
did find this 996 C4S Cab
I found some good pics and lost an hour - what day is it?
01-06-2013, 11:05 PM
#59
Former Vendor
Well - I looked a little and it turns out I dont have to convince myself so I dont give a rats azz
But I know I saw an old commercial where Porsche said pretty much exactly what I said above - you can search youtube for Porsche commercials ---- or just hide in the corner and worry your precious suffering ill fated use ---- pray I dont get a hold of your car because she might not want to come back home afterwards
value in ownership is enjoyment of time spent vs cost to spend it - enjoy yours how you like and quit all the class action law suit, IMS blow up rhetoric
here is an official Porsche Poster - PRINT - I know it's not a 996 - you search the years you like, I'll search the years I like
did find this 996 C4S Cab
I found some good pics and lost an hour - what day is it?
But I know I saw an old commercial where Porsche said pretty much exactly what I said above - you can search youtube for Porsche commercials ---- or just hide in the corner and worry your precious suffering ill fated use ---- pray I dont get a hold of your car because she might not want to come back home afterwards
value in ownership is enjoyment of time spent vs cost to spend it - enjoy yours how you like and quit all the class action law suit, IMS blow up rhetoric
here is an official Porsche Poster - PRINT - I know it's not a 996 - you search the years you like, I'll search the years I like
did find this 996 C4S Cab
I found some good pics and lost an hour - what day is it?
