New 911 Pricing
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Nordschleife Master
Joined: Jan 2012
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New 911 Pricing
Was just cruising through porsche.ca, looking at configurator for new regular series 911.
starting prices....
Targa 4S - $195
S Cab - $185
GTS Cab - $206
These seem to be with lux tax included per the explainer paragraph. Few months ago I believe the configurator showed all line items broken out when you clicked estimated total.
Has anybody been keeping track of MSRP on these cars over last 3 years? Curious on the % annual increase each year.
starting prices....
Targa 4S - $195
S Cab - $185
GTS Cab - $206
These seem to be with lux tax included per the explainer paragraph. Few months ago I believe the configurator showed all line items broken out when you clicked estimated total.
Has anybody been keeping track of MSRP on these cars over last 3 years? Curious on the % annual increase each year.
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From: Rainforest (Vancouver, BC)
Was just cruising through porsche.ca, looking at configurator for new regular series 911.
starting prices....
Targa 4S - $195
S Cab - $185
GTS Cab - $206
These seem to be with lux tax included per the explainer paragraph. Few months ago I believe the configurator showed all line items broken out when you clicked estimated total.
Has anybody been keeping track of MSRP on these cars over last 3 years? Curious on the % annual increase each year.
starting prices....
Targa 4S - $195
S Cab - $185
GTS Cab - $206
These seem to be with lux tax included per the explainer paragraph. Few months ago I believe the configurator showed all line items broken out when you clicked estimated total.
Has anybody been keeping track of MSRP on these cars over last 3 years? Curious on the % annual increase each year.
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From: Toronto
It is an interesting question as there will come a point where pricing excludes a lot of people who could previously afford a 911 or Boxster for instance. Not good.
The three things at play....Lux Tax, price increases at the factory and our rapidly declining exchange rate are likely to be very painful. I recall once when I got a GT3RS and the price went LOWER than initial quote because CAD got very strong. Not any more!. Obviously the pressure on pricing due to falling CAD will add to the pain.
The three things at play....Lux Tax, price increases at the factory and our rapidly declining exchange rate are likely to be very painful. I recall once when I got a GT3RS and the price went LOWER than initial quote because CAD got very strong. Not any more!. Obviously the pressure on pricing due to falling CAD will add to the pain.
Thread Starter
Nordschleife Master
Joined: Jan 2012
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I was looking through thinking about a cab where I could enjoy with the family. But at those prices, I question the value of it in the use case. When it comes to GT cars, I don't find myself balking too much (except for 3RS spec'd the way I want it (primarily lux tax issue)), these cars are uniquely different.
Same with Cayennes, they've gone up a bunch too, anecdotally, I don't have hard data points other than what I paid for my 2019. But a 2024 S spec'd with some options (not extravagance) was coming out to $13X. Is there value there? Not enough, so buying a Base with some options at around $116k. Wife's car that I would drive sometimes.
Will Porsche find a new solid footing for growth at these new price points? in Canada.
Now I'm thinking out loud, I'd really like to get to the punchline in our economy. So we can turn the corner and move on. It feels like we've been dragging for a long time on getting to the bottom.
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All base 911 prices: 2019 - $104,000; 2020 - $111,000; 2021 - $115,000, 2022 - $115,000; 2023 - $121,200; 2024 - $130,700. Total increase $25.7% plus large increases in freight, PDI and admin charges. Inflation was 16.37% during the same period.
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From: Toronto
On the 911 side, I did the math and the GT3 base price has increased by 40% since the tail end of the 991.1 model (2016) and that is without the luxury tax on top. Add that and the freight + PDI increase and you're looking at a 60%+ increase in roughly 6-7 years. Somewhat more understandable given the demand + limited availability of the GT cars. That is pretty strong but still way under the secondary market pricing. People have lost their damn minds.
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I agree with the "people have lost their minds" comments, for sure!
I'm at a crossroads personally on the matter. I really do like 911's, but at some point, it just doesn't represent fair value for a discretionary purchase that I can really only use 6 months of the year. And to be completely honest, after having the 992 S for a weekend last year I really questioned how much more I enjoyed that car for commuting than my Macan S.
I don't think that I am a buyer in the current used market where 5 year old 911's are 90 plus percent of their original MSRP's. That just doesn't make any sense to me. Now, maybe my time has come and gone for a 911 as newer buyers with deeper pockets or those that "have lost their minds" come into the market. I really don't think that current pricing is sustainable, but that goes for everything - even take-out food is outrageously expensive right now!
I'm at a crossroads personally on the matter. I really do like 911's, but at some point, it just doesn't represent fair value for a discretionary purchase that I can really only use 6 months of the year. And to be completely honest, after having the 992 S for a weekend last year I really questioned how much more I enjoyed that car for commuting than my Macan S.
I don't think that I am a buyer in the current used market where 5 year old 911's are 90 plus percent of their original MSRP's. That just doesn't make any sense to me. Now, maybe my time has come and gone for a 911 as newer buyers with deeper pockets or those that "have lost their minds" come into the market. I really don't think that current pricing is sustainable, but that goes for everything - even take-out food is outrageously expensive right now!
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My plan was to keep my 992 C4GTS and jump into a 992.2 or whatever the next gen is called Turbo S. That's now not going to happen, I curtailed my driving this summer as I now plan on keeping the GTS for the foreseeable future (especially since I saw all of the 992.2's will by hybrid apart from the base Carrera). We were also planning on just getting another Cayenne GTS when the lease was up on my wife's vehicle, but we're going to keep that now as the price for a comparable Cayenne S is at least 30-40K more expensive. I also refuse to pay a lux tax. I'll likely add to the fleet w/ a used Panamera GTS Sport Turismo if I can find a spec I like.
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From: Rainforest (Vancouver, BC)
Fantastic information Mark. I no longer see myself getting a new 911 as planned. From placing my initial deposit on May 31/2022 to now I've seen two significant price increases as well as the additional federal luxury tax. A $180-200K 911 (smoke cleared) is not for me. I'm quite happy with my current car and as long as the federal tax is a factor, I can't see myself going for any new vehicle much over $100K. Taxes, like many other things these days, are out of control.
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Fantastic information Mark. I no longer see myself getting a new 911 as planned. From placing my initial deposit on May 31/2022 to now I've seen two significant price increases as well as the additional federal luxury tax. A $180-200K 911 (smoke cleared) is not for me. I'm quite happy with my current car and as long as the federal tax is a factor, I can't see myself going for any new vehicle much over $100K. Taxes, like many other things these days, are out of control.
Three Wheelin'
Joined: Jun 2014
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They are looking to price me out as well. A Carrera T now costs more than I spent on my 2015 GT3 and I see GTS's loaded up more than my 2016 RS was. GT3's used to be less than a nicely optioned GTS. It's getting hard to see the value.
Here is an old new price list I keep.
Here is an old new price list I keep.
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From: Rainforest (Vancouver, BC)
I'll take that GT3 RS 3.8 in white with gold trim please.
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From: In the garage
[QUOTE=Onami;19090276]
I don't think that I am a buyer in the current used market where 5 year old 911's are 90 plus percent of their original MSRP's./QUOTE]
Sellers have used the current replacement value to value their cars. Not the price that was paid 5 years ago by them....
I would just put in an offer on anything your interested in. So what if they say no.
I don't think that I am a buyer in the current used market where 5 year old 911's are 90 plus percent of their original MSRP's./QUOTE]
Sellers have used the current replacement value to value their cars. Not the price that was paid 5 years ago by them....
I would just put in an offer on anything your interested in. So what if they say no.
Last edited by red996; Nov 3, 2023 at 02:49 PM.