Where is the money in the motorsports industry?
04-10-2008, 09:52 AM
#46
Drifting
Join Date: Jan 2008
Location: Suburban DC
Posts: 2,641
Likes: 0
Received 0 Likes
on
0 Posts
I guess to refine the point, you need to look on the return on investment. To just "make money" means a dollar more than you put into it. But when a team puts millions into a program, making a dollar is not a good business. I suspect that the love of the sport and the thrill of victory has a lot to do with it. I work as an adviser to the airline industry, and the people IN the industry love the industry by always suffer financially. The service providers are the ones who make money.
04-10-2008, 09:57 PM
#47
Basic Sponsor
Rennlist
Site Sponsor
Rennlist
Site Sponsor
This is exactly NOT how I was told it works by the VP of Marketing for CBS (recall ALMS was on CBS last year). ALMS paid the network for the air time. ALMS then needs to find advertising on their own to help pay for being on TV. Obviously they hope to get more advertising revenue than it costs to pay CBS for the time.
According to CBS, only truly major sporting events are paid-for by the network: think NCAA Finals, Super Bowl, World Series, maybe one or two tennis tournaments (US Open), etc...
According to CBS, only truly major sporting events are paid-for by the network: think NCAA Finals, Super Bowl, World Series, maybe one or two tennis tournaments (US Open), etc...
It's all about where the money is....
__________________
Bob Saville
Getting You On Track!
www.naroescapemotorsports.com
704-395-2975
'07 SPC
'71 914/6 Huey
'04 GT3
Bob Saville
Getting You On Track!
www.naroescapemotorsports.com
704-395-2975
- Data Analysis & Coaching
- Drivers Gear
- Crew Gear
- Car Gear
'07 SPC
'71 914/6 Huey
'04 GT3
04-11-2008, 01:24 PM
#48
Burning Brakes
IIRC, one of the final steps in CART's long spiral was 4 or 5 years ago when the then CEO turned down a paying deal from CBS in favor of a time buy on ABC/ESPN. They would buy a two hour window on ABC, and in addition to not being able to sell the ads, the end to a number of races as pre-empted as ABC switched to other programming at the end of the two-hour slot.
The CEO was fired soon after and replaced for a short time by the guy who ran the Long Beach race (Chris Pook?), who was then dumped as part of the buy out by Kalkoven et al...
The CEO was fired soon after and replaced for a short time by the guy who ran the Long Beach race (Chris Pook?), who was then dumped as part of the buy out by Kalkoven et al...
