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Being brutally honest in customer satisfaction survey

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Old 11-30-2017, 12:02 PM
  #31  
Needsdecaf
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Originally Posted by Soul Performance
Reading these comments from a customers point of view is quite interesting to me. As a former Porsche Service Advisor, all I can say is that the frustration with these surveys and the politics behind them is shared.
I work for a company that puts a lot of stock in customer service, and uses a detailed survey to track customer enjoyment. It's been revamped over the years. I can comprehensively tell you that we do NOT view anything lower than a 10 as a failure. We aim for 92% or higher. That culls out the wackadoos (and they are out there). We also don't tie fiscal performance strictly to the numbers. Your overall results are looked at when your review time is up, but we don't hold back bonuses upon a certain grade on a survey. Leads to cheating and "buying the survey" which we have found costs more money and leads to customers who are just as unhappy anyway. Lose lose.
Old 11-30-2017, 12:07 PM
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Originally Posted by bpu699
I happen to have an indepth knowledge of these surveys work, as I was part of a team tasked to improve my organizations scores (non automotive)...

Some food for thought:

1) On a 10 point survey (1-10), anything less than a 10 is a failure. There is no difference for most surveys between a 6 and a 9. Usually they count the percentage "top box" that gave a "10." This takes out the truly disgruntled folks that give a "zero" and destroy the results.
2) There is no such thing as an anonymous survey. If the comments are nasty enough, it will be dug up for educational purposes. Your name may not be on it, but your date of visit, vehicle type, and visit type likely are... Doesn't take Sherlock to figure out the rest.
3) Low scoring surveys are devastating. 1 or two bad surveys, can kill your score. Most groups score in the mid 95% range, that's considered "average." If you are part of a survey where the scoring is averaged rather than "top box", a zero absolutely kills you. As a dealer, I suspect most would go out of their way to find out why that happened, and who did it, so they can "learn."

Good luck!
Maybe you can share why such moronically ****ing stupid surveys are used? 10 or nothing is binary and apocalyptically stupid.

Whats preventing porsche from rating things on an actual 10 point scale instead of this retardation?
Old 11-30-2017, 12:23 PM
  #33  
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Originally Posted by Needsdecaf
I work for a company that puts a lot of stock in customer service, and uses a detailed survey to track customer enjoyment. It's been revamped over the years. I can comprehensively tell you that we do NOT view anything lower than a 10 as a failure. We aim for 92% or higher. That culls out the wackadoos (and they are out there). We also don't tie fiscal performance strictly to the numbers. Your overall results are looked at when your review time is up, but we don't hold back bonuses upon a certain grade on a survey. Leads to cheating and "buying the survey" which we have found costs more money and leads to customers who are just as unhappy anyway. Lose lose.
Maybe I have a different mindset than the people creating or evaluating surveys, but if there is a scale from 1 to 10 where 1 is "horrendous" and 10 is "outstanding" I don't understand why a 9 would be considered a failure. If you get exactly the service you're expecting, no more and no less I wouldn't call it "outstanding".

I've brought my car in for the same problem multiple times and it bothers me when they tell me it's fixed and running perfectly and on the way out of the dealership I have a check engine light or some other error message on the car and the problem is also not fixed. How do they not notice that when they're bring it to me? It just seems like they're throwing their hands up and not even trying to fix them problem. I think they just want to tell me everything's fixed to get rid of me since it's not a major issue to them.

If they tell me it's not their fault and the car is just poorly built what do they think I'm going to put in the survey when it asks about how my opinion of the brand has changed since getting the car serviced? I thought spending the extra money to buy a Porsche vs. a Mustang, Corvette, etc meant the people building the car had some pride and it was built with quality in mind. Not that the car will fall apart and be impossible to drive day to day in a few years because "that's what high performance cars do".

Guess the quality control has gone downhill since the days they built the 356. I'm going to feel lucky if the car makes it to 10,000 miles.

Old 11-30-2017, 01:08 PM
  #34  
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I have no idea why you guys even participate in the moronic survey shenanigans. Just delete the e-mail it takes a half a second vs wasting time filling the worthless thing out and being honest and wasting even more time when they harass you about it or lying on it.

Companies that have actually good customer service don’t need a bunch of dumb surveys to tell them what they already know.
Old 11-30-2017, 04:23 PM
  #35  
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Originally Posted by Dewinator
I have no idea why you guys even participate in the moronic survey shenanigans. Just delete the e-mail it takes a half a second vs wasting time filling the worthless thing out and being honest and wasting even more time when they harass you about it or lying on it.

Companies that have actually good customer service donÂ’t need a bunch of dumb surveys to tell them what they already know.
I agree and disagree.

I agree from the perspective that with these particular surveys, anything less than a 10 is the same as a zero. Which is utter BS. So I skip them as I never give 10’s unless truly earned.

I would disagree with your last statement that companies that have good customer service don’t need surveys. This is how companies with good customer service keep giving you good customer service. Unless you work for a sole proprietorship, management is not watching every employee. I can’t be witness to every single interaction with a customer that my staff has and I have a staff of less than 10. Imagine you’re running a department store with 100+ employees. How do you know which ones are good and which ones aren’t? Because they aren’t all good. You need a feedback loop to improve without it going public. Because man, people like to vent and if you don’t give them a place to, they WILL find it.
Old 11-30-2017, 09:18 PM
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I bought a CPO car from a Maryland dealer last summer. Salesman told to expect an email for a survey. He was hoping for a good review and let me know it was important to him. Never received the email. Called Porsche to be sure they had my email correct: it was. Still never received an email (and I checked my junk mail).

I wanted to give the salesman all tens because he earned and deserved the grade.
Old 11-30-2017, 10:42 PM
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Originally Posted by LexVan
If I have conflict with people, I address that in person. Not through a report card.
The world would be such a better place if everyone just followed this advice.
Old 11-30-2017, 10:43 PM
  #38  
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Originally Posted by maxpowers
Maybe I have a different mindset than the people creating or evaluating surveys, but if there is a scale from 1 to 10 where 1 is "horrendous" and 10 is "outstanding" I don't understand why a 9 would be considered a failure. If you get exactly the service you're expecting, no more and no less I wouldn't call it "outstanding".
Agreed. Any closed end rating scale implies that the top score signifies exceptional achievement. Better than average "good" gets a 6 or 7 out of 10, IMO.

Inflated grading is made worse when most people do not even know what excellence looks like, let alone how to judge it.
Old 12-01-2017, 12:14 AM
  #39  
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Originally Posted by maxpowers
Maybe I have a different mindset than the people creating or evaluating surveys, but if there is a scale from 1 to 10 where 1 is "horrendous" and 10 is "outstanding" I don't understand why a 9 would be considered a faillure. "
You quoted my post but I honestly can't tell if you thought I agreed with this sentiment or not.

For the record, my post was trying to say the same.
Old 12-01-2017, 12:23 AM
  #40  
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Originally Posted by Needsdecaf
I would disagree with your last statement that companies that have good customer service don €™t need surveys. This is how companies with good customer service keep giving you good customer service. Unless you work for a sole proprietorship, management is not watching every employee. I can €™t be witness to every single interaction with a customer that my staff has and I have a staff of less than 10. Imagine you €™re running a department store with 100+ employees. How do you know which ones are good and which ones aren €™t? Because they aren €™t all good. You need a feedback loop to improve without it going public. Because man, people like to vent and if you don €™t give them a place to, they WILL find it.
Aren’t the lowest level supervisors checking up on people to see how they’re doing though? Of course upper management can’t be everywhere, but shouldn’t like the shift leads or whatever equivalent be reporting up everyone’s performance to them?

Beyond just that, people don’t just succeed in a vacuum. If management hires the right people, and trains them right, I feel like they can set employees uo for success and reduce how much they need to be watched at every second.
Old 12-01-2017, 08:12 AM
  #41  
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I gave lower than 10 after a dealer visit a while back. The dealer called me in what seemed like days after to ask why and how they could earn a higher rating. He was clear that Porsche and the dealers take the ratings quite seriously. They were Johnny on the spot after that and always made sure I was satisfied with my visit before leaving.
The comment was made above that if they do what they are supposed why do they need to be graded a 10 for outstanding. A 10 grade means they did what they were supposed to on service and all the rest, loaner condition, communication, showroom comfort, etc should earn them a 10. A 10 signifies doing what is expected well.
Not my grading system but Porsche has been tough with dealers for years.
Old 12-01-2017, 09:01 AM
  #42  
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Originally Posted by Needsdecaf
I work for a company that puts a lot of stock in customer service, and uses a detailed survey to track customer enjoyment. It's been revamped over the years. I can comprehensively tell you that we do NOT view anything lower than a 10 as a failure. We aim for 92% or higher. That culls out the wackadoos (and they are out there). We also don't tie fiscal performance strictly to the numbers. Your overall results are looked at when your review time is up, but we don't hold back bonuses upon a certain grade on a survey. Leads to cheating and "buying the survey" which we have found costs more money and leads to customers who are just as unhappy anyway. Lose lose.
I agree totally! It seems that (at least in my experience) I was instructed to ask for a 10 on the surveys at any of the dealerships that I worked at and anything less would not only directly effect my paycheck, but with enough sub par (read, anything less than a 10) surveys the dealers could actually start to see a reduction in allocations of the hot selling cars. Visa versa for a plethora of 10/10 surveys, hence why they try to "buy" the 10. Again, this is just my personal experience.
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Old 12-30-2020, 08:09 PM
  #43  
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Wrong post.
Old 12-31-2020, 01:33 AM
  #44  
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After a recent poor service experience here in LV I wrote to Porsche. All I got was an email stating they have documented my concerns for review and a suggestion to use the dealer locator to find another dealer. (Truly a slap in the face lol)

Wrote a letter to the service manager and he did contact me and try to make some concessions and excuses. While he did cut me a small refund check it was less than I was owed and he never followed through with the other (more important) issues.

So in my experience it sadly doesn’t matter what you do. These guys have another sucker showing up at their dealership every second. Owners need to vote by servicing their cars elsewhere. I have had better service experiences from Audi, MB, BMW, Nissan, and Honda.

NF.
Old 12-31-2020, 02:54 AM
  #45  
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Originally Posted by LexVan
I want my dealership and their staff to be successful.

I want my car to be serviced impeccably.

I'm NOT looking for fancy coffee, waiting area, or loaner. Though, it's nice. It's all about my car. It's not about me. I'll be just fine.

I set my expectations in the BEGINNING of the process. At the end, the survey is purely academic.

If I have conflict with people, I address that in person. Not through a report card.
same. I’m very direct. Good and bad. I get good service. Direct praise. Poor service. Coaching moment for the management on expectations. It works. Try it.

surveys, most don’t act on them.




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