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O.T.Bowing to pressure-a competition

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Old 07-22-2006, 07:32 AM
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beeg
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Default O.T.Bowing to pressure-a competition

OK guys and gals
A competition
Design me a a label for the front and back of a 1 qt plastic bottle for Magic Wash USA.
The winner will receive the full range of Magic Wash products, including our Premium quality Chamois. I will be in the USA in 8 days time and will contact the winner personally.
I have asked Jen and John to sticky this thread.
Be creative. Include an Australian element.
You have one week only.
I fly out for the states in 7 days.
Good luck
Entries should be submitted to:
charles[at]tourdex[dot}com.au
CC: magicwashforcars[at]yahoo[dot]com[dot]au





PPS: I know 'testorossa_td' is gunna submit about 37 thousand entries so good luck on plying through the pile.

PPPS:
Post the pics [low res] here anyway! WTF!
Old 07-22-2006, 10:07 PM
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Self glorifying "bump"
Old 07-24-2006, 01:20 AM
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This is the current Australian front label:
Old 07-24-2006, 08:07 AM
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NO hot chicks in any photo. If you are gonna market in the US, it must have hot chicks.
Testarossa, photo shop a few "grid girls" into the above poster, and we have a winner.
Old 07-24-2006, 09:13 AM
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Originally Posted by Chris_924s
NO hot chicks in any photo. If you are gonna market in the US, it must have hot chicks.
Testarossa, photo shop a few "grid girls" into the above poster, and we have a winner.
Like this?
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Old 07-24-2006, 11:20 AM
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What are the actual label print specs? Xmm by Xmm
What has to be stated on the label?
MFR name
Australia element
Ingredients?
Legal....

And more pics of Danika
Old 07-24-2006, 07:37 PM
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Originally Posted by testarossa_td
What are the actual label print specs? Xmm by Xmm
What has to be stated on the label?
MFR name
Australia element
Ingredients?
Legal....

And more pics of Danika
Label to fit a 1qt (or 1lt) round plastic bottle.
Product name, water saving, all natural, non toxic, no petroleums, silicones or teflons, biodegradeable, pH neutral, antistatic
Man by Magic4Cars Australia
Pick something australian ?cuddly koala?
All natural ingrediants. No specifics as Patents still pending. Tech sheet can be supplied at request.
Legal?
Old 07-29-2006, 07:23 PM
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Ran out of time. So many ideas so little time. Here is one that I think would stand out at a show or on a shelf...or at least elements that would

My thought process in the design was to make the points easy to understand.
Next I studied all the current products on the market. To differentiate your product you need distinct colors and or a distinct logo that stands out on a shelf full of other pictures.
The logo incorporates the M and W as well as water.A generic car outline could replace the water in the center.
Other products incorporate pictures. While this is more graphically stimulating it also blends in with the rest of the items on the shelves.(and if you include pictures of people you run the risk of alienating any one group of people) How many times have you been telling a friend about a product you used and..(Yeah I don't remember the name but it had a tire on it....good luck finding it on the shelf)..or It had a bright label or...a big M and W with some squiggly lines in the middle and pictures all around.
Next goal was to limit liability. This means no pictures of marques or names(porsche, mercedes, ferrari etc)
The back side of the label would contain the instructions etc along with a few pointers etc.

Hopefully this at least inspires someone else



Old 07-31-2006, 05:00 PM
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Not bad mate. I will send the link to the boss!



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