Are the Taycan Selling?
#1
Are the Taycan Selling?
I currently drive a 997.2, a 958 turbo and a Model Y. Thinking about trading in the 958 and the 997.2 for a Taycan or Taycan ST. How are the the Taycan selling? After reading multiple threads, there don't seem to be any agreement. Either its they're growing roots at the dealer, or they're selling like hotcakes. Trying to get a gauge on how much of a discount can I expect to get off MSRP. Is 5% the starting point? Would 10% off be reasonable?
Thanks.
Thanks.
Popular Reply
03-15-2021, 03:29 PM
Generally speaking, demand has been lighter than Porsche expected - especially in certain GEO's of the US. You can see just by the amount of 2020's some dealerships are holding. GEO's with poor charger networks are doing worse (vs CA for example, where people are already very used to EV's and there is a strong charging network).
Deal-wise on a new build, you can probably swing 6-6.5% currently at the right dealership (might have to get it shipped out of state). With federal credits ($7,500 car, $1,000 EV-charger), state credits (NJ = no sales tax for example), it can add up to even more in savings. Demand is starting to pick up though (last few months were stronger then Oct/Nov for example), and I expect it to pick up further once the auto industry bounces back with more re-openings happening in spring/summer time (which is already seasonally strong in the auto space). Cars-on-the-lot, for 2020's specifically, you can probably get 10-11% off. But I would suggest going for a custom build at that point (since the delta is only 4%). 2021's will technically have 1 year less of depreciation built in and there have been some MY21 updates.
Porsche is investing TONS into marketing the Taycan for 2021, so I personally do think demand will pick up and deals will become harder to find. Just look at the 992 911 right now - we're not even talking about getting discounts, most people can't get an allocation and are trying to reserve 2022's. While I don't think that will happen with the Taycan in the near-term, I'm fairly confident that demand will catch up (even with the potential Audi GT cannibalization).
Disclaimer: I work in the automotive marketing side with every single car manufacturer and 100s of dealerships. I do a lot specifically on the Porsche side and interact with a bunch of dealerships - if anyone is looking specifically for a good deal, PM me and I can connect you with the GM that's doing the best deals at that given moment. I make no money from this, just helping Rennlisters.
Deal-wise on a new build, you can probably swing 6-6.5% currently at the right dealership (might have to get it shipped out of state). With federal credits ($7,500 car, $1,000 EV-charger), state credits (NJ = no sales tax for example), it can add up to even more in savings. Demand is starting to pick up though (last few months were stronger then Oct/Nov for example), and I expect it to pick up further once the auto industry bounces back with more re-openings happening in spring/summer time (which is already seasonally strong in the auto space). Cars-on-the-lot, for 2020's specifically, you can probably get 10-11% off. But I would suggest going for a custom build at that point (since the delta is only 4%). 2021's will technically have 1 year less of depreciation built in and there have been some MY21 updates.
Porsche is investing TONS into marketing the Taycan for 2021, so I personally do think demand will pick up and deals will become harder to find. Just look at the 992 911 right now - we're not even talking about getting discounts, most people can't get an allocation and are trying to reserve 2022's. While I don't think that will happen with the Taycan in the near-term, I'm fairly confident that demand will catch up (even with the potential Audi GT cannibalization).
Disclaimer: I work in the automotive marketing side with every single car manufacturer and 100s of dealerships. I do a lot specifically on the Porsche side and interact with a bunch of dealerships - if anyone is looking specifically for a good deal, PM me and I can connect you with the GM that's doing the best deals at that given moment. I make no money from this, just helping Rennlisters.
#4
https://www.roadandtrack.com/news/a3...sales-figures/
Macan, Cayenne, Taycan top 3 vehicles by volume for Porsche - seems to be doing ok - sold more than the Panemera…718 and 911
Macan, Cayenne, Taycan top 3 vehicles by volume for Porsche - seems to be doing ok - sold more than the Panemera…718 and 911
Last edited by daveo4porsche; 03-15-2021 at 11:11 AM.
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#5
Generally speaking, demand has been lighter than Porsche expected - especially in certain GEO's of the US. You can see just by the amount of 2020's some dealerships are holding. GEO's with poor charger networks are doing worse (vs CA for example, where people are already very used to EV's and there is a strong charging network).
Deal-wise on a new build, you can probably swing 6-6.5% currently at the right dealership (might have to get it shipped out of state). With federal credits ($7,500 car, $1,000 EV-charger), state credits (NJ = no sales tax for example), it can add up to even more in savings. Demand is starting to pick up though (last few months were stronger then Oct/Nov for example), and I expect it to pick up further once the auto industry bounces back with more re-openings happening in spring/summer time (which is already seasonally strong in the auto space). Cars-on-the-lot, for 2020's specifically, you can probably get 10-11% off. But I would suggest going for a custom build at that point (since the delta is only 4%). 2021's will technically have 1 year less of depreciation built in and there have been some MY21 updates.
Porsche is investing TONS into marketing the Taycan for 2021, so I personally do think demand will pick up and deals will become harder to find. Just look at the 992 911 right now - we're not even talking about getting discounts, most people can't get an allocation and are trying to reserve 2022's. While I don't think that will happen with the Taycan in the near-term, I'm fairly confident that demand will catch up (even with the potential Audi GT cannibalization).
Disclaimer: I work in the automotive marketing side with every single car manufacturer and 100s of dealerships. I do a lot specifically on the Porsche side and interact with a bunch of dealerships - if anyone is looking specifically for a good deal, PM me and I can connect you with the GM that's doing the best deals at that given moment. I make no money from this, just helping Rennlisters.
Deal-wise on a new build, you can probably swing 6-6.5% currently at the right dealership (might have to get it shipped out of state). With federal credits ($7,500 car, $1,000 EV-charger), state credits (NJ = no sales tax for example), it can add up to even more in savings. Demand is starting to pick up though (last few months were stronger then Oct/Nov for example), and I expect it to pick up further once the auto industry bounces back with more re-openings happening in spring/summer time (which is already seasonally strong in the auto space). Cars-on-the-lot, for 2020's specifically, you can probably get 10-11% off. But I would suggest going for a custom build at that point (since the delta is only 4%). 2021's will technically have 1 year less of depreciation built in and there have been some MY21 updates.
Porsche is investing TONS into marketing the Taycan for 2021, so I personally do think demand will pick up and deals will become harder to find. Just look at the 992 911 right now - we're not even talking about getting discounts, most people can't get an allocation and are trying to reserve 2022's. While I don't think that will happen with the Taycan in the near-term, I'm fairly confident that demand will catch up (even with the potential Audi GT cannibalization).
Disclaimer: I work in the automotive marketing side with every single car manufacturer and 100s of dealerships. I do a lot specifically on the Porsche side and interact with a bunch of dealerships - if anyone is looking specifically for a good deal, PM me and I can connect you with the GM that's doing the best deals at that given moment. I make no money from this, just helping Rennlisters.
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#6
Do you mind elaborating on the math? Maybe I'm missing something obvious but how could federal and state tax credits be worth 14%? Is your state tax credit super good?
#7
Also, separately, the EV-charger install credit is at the federal level and would apply to all.
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hitmonlee (03-17-2021)
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#8
https://www.roadandtrack.com/news/a3...sales-figures/
Macan, Cayenne, Taycan top 3 vehicles by volume for Porsche - seems to be doing ok - sold more than the Panemera…718 and 911
Macan, Cayenne, Taycan top 3 vehicles by volume for Porsche - seems to be doing ok - sold more than the Panemera…718 and 911
#9
2) Zero NJ Sales Tax on my final price = $6,690
Sum of the above = $14,190 (1+2)
Price of Car = $101,913
% Incentive = 13.92%
Did not factor in 3 year EA charging, free Porsche charger, or state credits for charging station install in the house. The charging station and install will result in a refund over cost of $300 in NY, where the charger will be installed. This will be federal and utility provider credits totaling $1,000. Probably breakeven after the electrician gets done hammering me. I was quoted $350 -$550 to install the the NEMA 14-50 connection to the garage. I probably should subtract from my saving the $279 I spent for the Tesla Tap Mini, which will open up all the Tesla charging stations to me, except Super Chargers.
Last edited by 991carreradriver; 03-15-2021 at 08:04 PM.
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hitmonlee (03-17-2021)
#10
I can't speak for him, but many states have very high EV incentives, while others have none. I'm in NJ where we don't pay sales tax on EV's, so pretty much a 7% savings (over non-EV's).
Also, separately, the EV-charger install credit is at the federal level and would apply to all.
Also, separately, the EV-charger install credit is at the federal level and would apply to all.
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feh (03-22-2021)
#11
1) Federal Tax Credit = $7,500
2) Zero NJ Sales Tax on my final price = $6,690
Sum of the above = $14,190 (1+2)
Price of Car = $101,913
% Incentive = 13.92%
Did not factor in 3 year EA charging, free Porsche charger, or state credits for charging station install in the house. The charging station and install will result in a refund over cost of $300 in NY, where the charger will be installed. This will be federal and utility provider credits totaling $1,000. Probably breakeven after the electrician gets done hammering me. I was quoted $350 -$550 to install the the NEMA 14-50 connection to the garage. I probably should subtract from my saving the $279 I spent for the Tesla Tap Mini, which will open up all the Tesla charging stations to me, except Super Chargers.
2) Zero NJ Sales Tax on my final price = $6,690
Sum of the above = $14,190 (1+2)
Price of Car = $101,913
% Incentive = 13.92%
Did not factor in 3 year EA charging, free Porsche charger, or state credits for charging station install in the house. The charging station and install will result in a refund over cost of $300 in NY, where the charger will be installed. This will be federal and utility provider credits totaling $1,000. Probably breakeven after the electrician gets done hammering me. I was quoted $350 -$550 to install the the NEMA 14-50 connection to the garage. I probably should subtract from my saving the $279 I spent for the Tesla Tap Mini, which will open up all the Tesla charging stations to me, except Super Chargers.
#12
That's really good! Now this might be a little unethical, but is it feasible/breaking any rules by buying and registering a Taycan in NJ, and then driving/shipping it to another state, and (re-)registering in the new state? This way one can still save (sales tax - shipping - NJ registration - new state incentive), which can still be a considerable amount?
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#13
That's really good! Now this might be a little unethical, but is it feasible/breaking any rules by buying and registering a Taycan in NJ, and then driving/shipping it to another state, and (re-)registering in the new state? This way one can still save (sales tax - shipping - NJ registration - new state incentive), which can still be a considerable amount?
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Needsdecaf (03-17-2021)
#14
Generally speaking, demand has been lighter than Porsche expected - especially in certain GEO's of the US. You can see just by the amount of 2020's some dealerships are holding. GEO's with poor charger networks are doing worse (vs CA for example, where people are already very used to EV's and there is a strong charging network).
Deal-wise on a new build, you can probably swing 6-6.5% currently at the right dealership (might have to get it shipped out of state). With federal credits ($7,500 car, $1,000 EV-charger), state credits (NJ = no sales tax for example), it can add up to even more in savings. Demand is starting to pick up though (last few months were stronger then Oct/Nov for example), and I expect it to pick up further once the auto industry bounces back with more re-openings happening in spring/summer time (which is already seasonally strong in the auto space). Cars-on-the-lot, for 2020's specifically, you can probably get 10-11% off. But I would suggest going for a custom build at that point (since the delta is only 4%). 2021's will technically have 1 year less of depreciation built in and there have been some MY21 updates.
Porsche is investing TONS into marketing the Taycan for 2021, so I personally do think demand will pick up and deals will become harder to find. Just look at the 992 911 right now - we're not even talking about getting discounts, most people can't get an allocation and are trying to reserve 2022's. While I don't think that will happen with the Taycan in the near-term, I'm fairly confident that demand will catch up (even with the potential Audi GT cannibalization).
Disclaimer: I work in the automotive marketing side with every single car manufacturer and 100s of dealerships. I do a lot specifically on the Porsche side and interact with a bunch of dealerships - if anyone is looking specifically for a good deal, PM me and I can connect you with the GM that's doing the best deals at that given moment. I make no money from this, just helping Rennlisters.
Deal-wise on a new build, you can probably swing 6-6.5% currently at the right dealership (might have to get it shipped out of state). With federal credits ($7,500 car, $1,000 EV-charger), state credits (NJ = no sales tax for example), it can add up to even more in savings. Demand is starting to pick up though (last few months were stronger then Oct/Nov for example), and I expect it to pick up further once the auto industry bounces back with more re-openings happening in spring/summer time (which is already seasonally strong in the auto space). Cars-on-the-lot, for 2020's specifically, you can probably get 10-11% off. But I would suggest going for a custom build at that point (since the delta is only 4%). 2021's will technically have 1 year less of depreciation built in and there have been some MY21 updates.
Porsche is investing TONS into marketing the Taycan for 2021, so I personally do think demand will pick up and deals will become harder to find. Just look at the 992 911 right now - we're not even talking about getting discounts, most people can't get an allocation and are trying to reserve 2022's. While I don't think that will happen with the Taycan in the near-term, I'm fairly confident that demand will catch up (even with the potential Audi GT cannibalization).
Disclaimer: I work in the automotive marketing side with every single car manufacturer and 100s of dealerships. I do a lot specifically on the Porsche side and interact with a bunch of dealerships - if anyone is looking specifically for a good deal, PM me and I can connect you with the GM that's doing the best deals at that given moment. I make no money from this, just helping Rennlisters.
#15
First, do not construe this as an opinion or tax advice, I am a CPA and have to be careful about rendering advice. Now that we are past this -- Assuming you could register the car in NJ, that would be not be an issue, The issue is when you register it in your home state, they undoubtedly will impose sales tax on the fair market value. Some states have less than arms length exclusions, best to check with you own CPA, reflecting your state of residency. My state of residency, unfortunately is NJ, so I don't have any sales tax issues ( I have plenty of other issues).