Nissan Tries Another Low Blow On Porsche
02-22-2011, 05:50 PM
#16
Burning Brakes
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02-22-2011, 06:34 PM
#17
Nordschleife Master
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02-22-2011, 06:34 PM
#18
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02-22-2011, 09:48 PM
#21
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I started dreaming of owning a 911 turbo when I was 16 years old --I saw my first turbo parked on Spadina Avenue Toronto on the way to the CNE with some friends in the late '70's, and I said then and there that one day I would own one. I've had posters, models, coutless books, even hotwheels cars of the 91 turbo--all different generations. Then I finally bought the darned thing in 2009. I know there are many, many of us on this forum who have similar stories.
I truly doubt that any kid that puts a poster of a Nissan GTR up on his/her wall will cling to the idea of finally owning one for the next 30 + years before he/she finally gets one. I doubt that Nissan will even stick with the model for 10 more years before moving on to their next disposable car. And finally, I am willing to bet that a 2011 Nissan GTR will be worth scrap iron in 30 years, while a 2011 911 turbo will have solid resale appeal, and will still be running like a top.
But of course, I'm biased.
I truly doubt that any kid that puts a poster of a Nissan GTR up on his/her wall will cling to the idea of finally owning one for the next 30 + years before he/she finally gets one. I doubt that Nissan will even stick with the model for 10 more years before moving on to their next disposable car. And finally, I am willing to bet that a 2011 Nissan GTR will be worth scrap iron in 30 years, while a 2011 911 turbo will have solid resale appeal, and will still be running like a top.
But of course, I'm biased.
02-22-2011, 10:06 PM
#22
Drifting
Exactly. And they didn't say that this 23% increase came from Porsche owners - just that they had a 23% increase. Golf owners? No mention that there may have been another incentive program going on in tandem with this ad blitz and that the majority of the increase could have been over this time last year when there may have been a shortage of cars available for test. The BS level is high on this meter!
02-23-2011, 01:13 PM
#25
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I started dreaming of owning a 911 turbo when I was 16 years old --I saw my first turbo parked on Spadina Avenue Toronto on the way to the CNE with some friends in the late '70's, and I said then and there that one day I would own one. I've had posters, models, coutless books, even hotwheels cars of the 91 turbo--all different generations. Then I finally bought the darned thing in 2009. I know there are many, many of us on this forum who have similar stories.
I truly doubt that any kid that puts a poster of a Nissan GTR up on his/her wall will cling to the idea of finally owning one for the next 30 + years before he/she finally gets one. I doubt that Nissan will even stick with the model for 10 more years before moving on to their next disposable car. And finally, I am willing to bet that a 2011 Nissan GTR will be worth scrap iron in 30 years, while a 2011 911 turbo will have solid resale appeal, and will still be running like a top.
But of course, I'm biased.
I truly doubt that any kid that puts a poster of a Nissan GTR up on his/her wall will cling to the idea of finally owning one for the next 30 + years before he/she finally gets one. I doubt that Nissan will even stick with the model for 10 more years before moving on to their next disposable car. And finally, I am willing to bet that a 2011 Nissan GTR will be worth scrap iron in 30 years, while a 2011 911 turbo will have solid resale appeal, and will still be running like a top.
But of course, I'm biased.
I think you are correct, however, in stating that they might not stay with it. I'm not sure any big company really can. Chevrolet would be the exception that proves the rule with the Corvette.
It takes a lot of vision and discipline to be consistent and very few companies (automotive or otherwise) really get the hang of it. All the best brands are built on decades of consistency in execution and marketing.
Is the GT-R a great car? Absolutely. No question. We're all better as car enthusiasts for it being on the market. I think it was a bit of a wake-up for the established players if only for the initial media frenzy.
02-23-2011, 08:08 PM
#26
Burning Brakes
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I think you are correct, however, in stating that they might not stay with it. I'm not sure any big company really can. Chevrolet would be the exception that proves the rule with the Corvette.
It takes a lot of vision and discipline to be consistent and very few companies (automotive or otherwise) really get the hang of it. All the best brands are built on decades of consistency in execution and marketing.
It takes a lot of vision and discipline to be consistent and very few companies (automotive or otherwise) really get the hang of it. All the best brands are built on decades of consistency in execution and marketing.
i like porsches, i like GTR's. it's not mutually exclusive. and i love a shrewd advertising campaign and this one got all of us porschefiles talking about it....it worked.
02-23-2011, 10:46 PM
#27
Race Car
02-24-2011, 09:38 AM
#28
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I agree. We'll see what happens to Porsche under VW. They've done a pretty good job at leaving Lamborghini alone but I think that's in part due to it being a very small Italian toy for them. For Porsche I'm sure they have much bigger plans like Cajuns...
02-24-2011, 11:09 AM
#29
It's a neat marketing idea.
I don't see the GTR stealing many Porsche sales though. It might be impressive, but it's not a Porsche, or a Corvette, or a Ferrari. Those brands have a pedigree that the GTR doesn't.
I don't see the GTR stealing many Porsche sales though. It might be impressive, but it's not a Porsche, or a Corvette, or a Ferrari. Those brands have a pedigree that the GTR doesn't.
02-24-2011, 12:38 PM
#30
When I think of "Skyline" I think of rice-rocket... Skyline's and Supra's are the cars that boys with "suped up" civics dream of one day "suping up".
When I think of Porsche... well, I don't need to explain I'm preaching to the choir here!
When I think of Porsche... well, I don't need to explain I'm preaching to the choir here!