sparks259

speed costs money
how fast do you want to spend?

chris walrod

Well, there is a wide range of budgets that teams require for a season of FA, Atlantic Champioship Series as they are now called.

$600-700K for a podium capable car. We just had a great two day test at MSR Houston with 19 cars attending.

DaveM993

Wow...you can lease a G-V cheaper per hour than an RS Spyder

fast_freddy

My lifelong best friend is Roger Penske's CFO and he said that Porsche basically gives Penske all the money he needs to win, pretty much at any cost. It's working...

chrisp

Top Star Mazda is $375k-$400k not including driver travel, hotel, food, etc.

SeaCay

Not that the Captain is hurting for money himself.

C.J. Ichiban

seriously though, for a company like porsche or audi, spending 20million-200million a year is absolutely logical for as many cars they can sell based on the lemans street cred...think about it- how many people considered audi a performance brand before they were winning with the R8 prototype in 2002? other than their old rally cars, I didn't even consider their techno-wizardry in the same league as porsche or ferrari...now they're one of the most respected marques in the world.


It's the same reason why Toyota is running nascar. Will porsche put a panamera in nascar in 2010?