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More tariffs are on the way, oh boy Porsche is screwed.
You mean buyers are screwed. Porsche will pass on the cost, just like it is doing now. And people will keep buying their cars. In 2022 Canada implemented a luxury tax on automobiles (the lesser of 10% of the value above $100,000 or 20% of the total value of the car). That adds $19,000 onto the cost of a new lightly equipped 2026 C4S in Canada. But I was at the dealership yesterday asking about an allocation for a C4S and they didn't have one and only had 6 cars on the lot (2025/2026), which will sell as soon as the snow is gone.
EDIT: To correct the tax rate above $100,000 to 10%
A slight correction, Canadian Federal Luxury Tax is 20% of the value over $100K or 10% of the total cost, whichever is the lesser. Individual provinces may have their own additional luxury tax.
A slight correction, Canadian Federal Luxury Tax is 20% of the value over $100K or 10% of the total cost, whichever is the lesser. Individual provinces may have their own additional luxury tax.
been looking at 2025 - 2026. S, GTS & Turbo's - yes the prices are comical. Then I went to the boat show... 400K for anything that even looks nice, it's nuts out there.
When I went for my first complimentary oil change two weeks ago, the dealership told me that I would have to now pay around 5% more for my 2025 Cayenne GTS coupe that I took delivery of in January 2025. I was lucky that all the tariffs were not in effect yet.
Volkswagen AG has decided to suspend plans to build an Audi factory in the U.S. CEO Oliver Blume said the decision was influenced by tariffs imposed by the Donald Trump administration and the lack of progress in negotiations on investment incentives for new projects.
Volkswagen AG has decided to suspend plans to build an Audi factory in the U.S. CEO Oliver Blume said the decision was influenced by tariffs imposed by the Donald Trump administration and the lack of progress in negotiations on investment incentives for new projects.
That is ridiculous. This is the reason TO BUILD an Audi factory in the US.
Tell this to Mr. Blume because he clearly has a different opinion than you.
I did actually. Except I told him to leverage the VW factory in the US to build Porsches similar to how PAG uses the Osnabruck factory in Germany or build a separate one altogether. This would give PAG flexibility to pivot when changing market conditions (or tariffs) dictate. Porsche was one of the most vulnerable German car manufacturers when the tariff chaos occurred because they couldn't pivot like the others. They got hammered. I also told his predecessor in 2017 that the Mission E factory was a huge gamble that wouldn't pay off because the US (his largest market) just didn't want this type of car from a luxury sports car company. Just look at Taycan depreciation and the Chinese market disaster. I thought PAG bet the farm on EV and would go bankrupt. They still may but at least they are seriously back tracking and taking huge losses.
The Germans and especially Porsche executives have too much pride and arrogance to build a Porsche in the US. But they make the best cars in the world. I have four of them including 3 modern GT cars.