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What does the Porsche brand stand for?

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Old 07-15-2017 | 04:48 PM
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Jrtaylor9
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From: East Hampton / NYC
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Originally Posted by indianam3
Some thoughts of mine:

1) The most mechanically, dependable, and serviceable exotic. Comparing a GT3 or RS, turbo, etc. to a Ferrari, Lambo, McLaren, etc., for me, itÂ’s easy. Except for Porsche, there are no dealers in my market. Like in the NBA, NFL, etc., small markets are not big markets, and my market has no NFL, NBA, or MLB teams either. The fact that timing belts, etc. do not have to be changed every 15K miles, etc., etc.
2) Affordable compared to – at least you can get into one for much less than the competitors mentioned in #1 above.
3) Service – my dealerships (I have used a couple) have been wonderful. Cars are delivered to my door at no additional cost re closed trainer. I always have a loaner or a shuttle to work, my choice. They really have been great. No comparison to another German dealership in our area that I will not name. (Martin to light my sealerships up in 3.2.1 – seriously when Martin finally received his RS, the edge was not as sharp for a while, and I missed it. Now that the .2 is out there and we have the 50K markups Martin is alive and it is great reading!)
4) Quality – panel fit, etc. are very, very good.
5) Racing history – I like the history, I loved it when they went back to Lemans, I like watching them race now, etc. Also, I am a big fan of the era where everyone drove their car to the racetrack, slapped numbers on a truly raced it, and drove it home. Road and Track, that is a Porsche.
6) Accessibility – as hard as it is to get a GT3 or RS, some can be much worse.
7) Club activities – If you like the social aspect, there are local chapters and they are very active. I am always surprised by how many events our local chapter can fit into a year. Ask a Ferrari guy in my area if he has ever met another one.
8) Track events and training – the ability to have an organized structure from club events to Barbers’ programs, to club racing, most every level is covered.
9) Rarity, uniqueness – every other car I see in our area is a 3 series BMW. It is still a relatively rare site to see a 911.
10) Brand pin nosh - still seen by most as an exotic brand

I could go on the debate team and counter point all of these. The 911 is not a true exotic, stealerships are bad, brand has lost its way with turbos, and RSÂ’s are not accessible. I am still at the end of the day, a Porsche fan, or maybe a fanatic.

I think with all the traits above, whole is much greater than the sum of the parts of the Porsche. It takes many teeth in the program's gears for it all to come together in a crescendo.

My tag line for Porsche is "exotic boy racer, road and track worthy!"

Huge flame suit on and ready!!!
In addition to the p brand just fitting my personality the most, the people that share the enthusiasm for the brand, hands down, I get along with better than any other sample of people I can think of. Any town, country, economic status, etc: show up at a Porsche event (track or cnc type) and I instantly hit it off. So there's something about the identity of the brand that speaks to a certain type of person that i connect with. I'm sure their marketing department could tell me what and why. But why reduce the fun to science?



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