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I believe it was a custom color. The codes show it came out of the exclusive program and the paint code is L999 which sounds like custom to me.
L999 could mean it was custom paint to either a factory color or paint matched to customer sample. You would need to see the window sticker to be sure. I would think what they charge extra for color matching would be prohibitive for the cost of the car new but you never know. Most paint to customer sample cars I have seen can bump the price up by as much as $13k.
Test drove it Sunday morning. Went to test drive another car sunday afternoon. Decided I wanted the "unique" one and called Monday. D'Oh. Car sold Sunday night. I missed another one.. Someone else got a nice one