CJ Wilson Racing Lands HD Radio Partnership
New deal combines a passion for music with a passion for driving.
C.J. Wilson, main proprietor of CJ Wilson Racing (and certified Rennlist member) is a man of many interests. Among them, to name a few, are baseball, Porsches, and music. So it makes perfect sense that the ex-big league pitcher would combine two of the three in his latest venture. And it’s why Wilson is partnering up with HD Radio for his IMSA racing team’s latest sponsorship.
Wilson announced the deal, appropriately, at the Circuit of the Americas in Austin, Texas. The promotional partnership lands HD Radio a spot on all of Wilson’s Porsches this season.
Those cars currently compete in the IMSA Continental Tire SportsCar Challenge and the IMSA Porsche GT3 Cup Challenge USA by Yokohama.
The deal made a lot of sense for Wilson, who has become a fan of HD Radio’s programming while living in California.
“For the last few of years living in Los Angeles, I have been inundated with pop culture and pop music, and everything is cutting edge,” Wilson elaborated. “The radio stations, however, were lacking somewhat in creativity. So when I bought a car with HD Radio, it was great that I could listen to music that was totally different and on a different level with incredible sound quality.“
‘As we roll out this program you’ll hear some of the music that has motivated me to be successful as a baseball player and hopefully now as a racecar driver.’
Those of us passionate about cars and tunes can certainly relate. After all, music and driving go together like peanut butter and jelly. And for Wilson, certain songs have served as a catalyst for his tremendous success. “I’m really excited to be involved with HD Radio, and as we roll out this program you’ll see and hear some of the music that has motivated me to be successful as a baseball player and hopefully now as a racecar driver.”