NateOZ

Not sure it will be a 2 year run of this RS - things got cut short because of the GT3 engine recall resulting in the whole project getting pushed back 12 months.

While I agree the upfront cost is high, they might be looking to limit the run of RSs to avoid potential warranty exposure. First time producing with new materials, do you want 1,200 units out there or 2,400 units? You can argue either point so it's hard to form a view on this. Why not get a bunch of beta testers to pay $200k each to test it for a few years before you get to the next 911 GT run and sell less of them? I think with the engine recall issue, Porsche is going to play it a little more safe this time around so maybe we get less.

I hope they have the biggest production run of all of the RSs, the more profit the GT lines make the better off we all are long-term. But just trying to present the other side of some of these points.

GreenLantern

Yeah. This ^^.

Ronan

Zuffenhausen 31 März 2015

NEW INDIVIDUAL OPTIONS for the 991 RS

In a surprise announcement today, Matthias Mueller, CEO of PAG said:

“We have been talking with our customers, and are delighted with the wave of interest in the 991 GT3 RS which we announced in Geneva.
As always, we listen to our customers, and have received some feedback on the potential costs to repair these cars after a trackday event, given the use of Magnesium, Titanium, Carbon Fibre, Aluminum and other materials.

Today, available on the second allocation of cars, we are delighted to introduce Porsche Aero Protekt. This revolutionary technology, which we call PAP, has two purposes., first to protect the car as never before in the event of a collision. At Porsche we want to make sure that our RS’s are covered.

Secondly, the the optional PHP technology ( Porsche Helium Pompe), the car can be lightened by the introduction of Helium.

Without further ado, let’s unveil the prototype now:




As can see, the safest RS ever produced.

We also have a significant change in our individual policy, offering our customers choices they have never had before, with the introduction not only of the GT3RS, but the R M, R L and R XL.
Out flexible production lines allow us to custom size the cars to fit the ever increasing range of customer sizes, so that in particular, our more expansive customers can avoid the problem illustrated below.



With these new products, we are pleased to remain at the forefront of cutting-edge innovation”

ipse dixit

This ^

x 1,000,000

Just in time

Why would porsche try to pin down the exact number of deposits?

1. It could easily be production planning, and as many have stated, up the prod levels to be closer to demand or 2. (a radical thought) PAG is gauging how many deep pockets could be potential customers for different car priced beyond the RS. I posted a blurb in another thread about the New York Auto Show from Bloomberg News that says P will unveil a radically new high perf roadster state New York Auto Show.

fxz

There will be as many RS as $200k owners willing to spend it

What if P is worried because there s no the Klondike gold run for this RS?

After all RS full optionals cost like a Lambo or McL650 but its a GT3 in his roots
Ok my GT3 is special BUT one of the MAIN GT3 success factor ever is that it WAS costing much less than a Ferrari or Lambo something in between the BMW M3/4 and them
BUT performance wise closer to them than M4 or Jap Sports cars
NOW they pushed very far WHO knows if market could be fooled..

NateOZ

It'll be the Boxster Spyder.

Still a big gap in the US from the GT3 RS ($175k) to 650S ($267k) to 458 ($233k). Priced similarly to the Audi R8, but cheaper than Huracan ($237k).

If you compare the RS to their track focused cars, the 675LT ($349k) and 458 Speciale ($288k) the price is even wider. $200k is the new $100k in this market...

neanicu

While I understand your point,the same can be said about the 991GT3. It was affected by the same engine recall/first hand I might add... Yet they've managed to produce quite a few of them.
Judging historically,the RS should come in lower production numbers than the GT3,but they will have to satisfy the increased demand they've created when they've announced the 911 GT cars in PDK only.
So,the question is : will there be more 991GT3 RSs than 997GT3RSs? I'm willing to bet the answer is YES!!!

mrsullivan

absolutely think that it is about predicting demand for production and collecting 200k checks.

also agree that the 200k puts the RS in territory of many very other options... but that's a different topic I guess

sccchiii

There are many layers of team members at PAG/VW devoted to potential warranty risk analysis based on complexity and costs of parts/systems. These costs are all packed into the total development costs with car and impacts how they can or will price it in different markets so the warranty equation isn't a limiting production factor.....besides Germans are too stubborn to think anything they built could be faulty to begin with so point is that they don't not build cars to reduce warranty risk. The bean counters are concerned with one important count.....units needed to break even, because all after that are profitable.

GreenLantern

This is actually why a smart dealer will enter all their deposits in as V070 orders in the system. This is an easy way for PCNA to gauge interest.

djcxxx

We went through this with the GT3. Allocations were limited in 2013, then there was the early 2014 GT3 interruptus episode, and then allocations starting trickling out summer 2014, and then by Sept/Oct they became abundant. The PTS got shot down so they could crank out all the orders by Q1 2015 and here we are. Now that Porsche is part of VW there is more reason, not less, to think that Porsche will build to demand. What they don't want is "halo" cars sitting on the dealer lots promoting bad brand image so they canvas the real players from the tire kickers before they commit to production numbers.

GreenLantern

916Bob

I was told similar at the dealership today. Porsche has asked them to enter un-configured orders for all depositors hoping for GT3 RS and GT4 models. I've been on the list for an RS from day one but never offered any real hope of actually getting a car. I figure I'm all the way to 10% hopeful now...

ipse dixit

Not sure this is exactly true.

For many potential buyers of the GT3/RS the very core of the car's allure and appeal is its exclusivity and its (perceived) limited production.

Many buy these cars merely for the "look at me" effect at your local weekend Cars & Coffee and the notion of putting this car on a track would be as foreign and unheard of as putting fuzzy dice on the rear view mirror.

On the other hand, I think in many instances for those that buy the GT3/RS to use either primarily or as an occasional track toy, the total supply and attendant level of demand have less significance. Much less. They just want the car, get it as soon as possible, and start flogging the thing. Bright colors might be important, (i.e., PTS) but the overall market dynamics and the perceived public perception of exclusivity is at best a secondary concern.

So, yeah, PAG wants to make money (who doesn't?) but they have to hew carefully to that fine line of making one less than just not enough to protect the GT brand image and public perception.